Mott’s Clamato supports the Canadian bar and restaurant industry
Notice to Caesar lovers! For the second year in a row, Mott’s® Clamato® invites Canadians to crown the “Best Caesar in Town®” and give a deserving establishment the chance to win $25,000. But it doesn’t stop there! For every Mott’s® Clamato® product sold between May 19 and September 5, $1 of each purchase will go toward a donation to the Bartending Benevolent Fund (up to a maximum of $30,000).
“When it comes to cocktails, nothing is more Canadian than a Caesar. That’s why we’re so proud to support the bartenders, mixologists and industry professionals who helped make this iconic cocktail what it is today,” said Cameron Butt, Chief Marketing Officer at Mott’s Clamato. “We also wanted to show our solidarity with the hospitality industry which has been through so much over the past two years and shine a light on all the bars and restaurants that make this country great.”
From May 19 (National Caesar Day) until July 4, Canadians will have the opportunity to name their favorite local bars and restaurants that make the best Caesar while visiting www.MottsClamato.ca/BestCaesar. Any establishment that receives five or more nominations will immediately advance to the semi-finals and one step closer to winning the grand prize of $25,000. $15,000 will also be awarded to the second place runner-up and $10,000 to third place1. As a thank you, all Nominators will be automatically entered for a chance to WIN a Backyard Lounge prize for their participation.
From all the nominations received, a jury will select 30 semi-finalists who will be invited to submit a short video sharing their Best Caesar recipe. Of the 30 selections, a top 10 will be announced and then it’s up to you. Public voting opens on July 29 and will continue until September 5. All 10 videos will be shared online to help Canadians and judges make their final decision.
Key dates to remember2:
● Applications open – May 19, 2022 – July 4, 2022
● Semi-finalist submissions – July 5, 2022 – July 18, 2022
● Evaluation period – July 19, 2022 – July 27, 2022
● Voting for the top 10 finalists open to the public – July 29, 2022 – September 5, 2022
● Live Virtual Ceremony – September 28, 2022
Sorso Lounge, from Airdrie Alberta, was the 2021 winner, which was chosen from 255 Canadian restaurants for their “Caesar Suffering” cocktail inspired by the Guatemalan Worry Dolls. London Richard’s video was one of ten videos shared on the company’s website where Canadians voted to help choose the grand prize winner.
Who will be the 2022 winner? Now is your chance to help Mott’s® Clamato crown “Best Caesar in Town” and show your favorite bar or restaurant some love.3. For full details, including contest rules and regulations, please visit: www.MottsClamato.ca/BestCaesar